As vaccine advocates we can change our tone but companies such as Amazon, YouTube and Facebook must stop profiting off human vulnerability
When it comes to providing accurate medical information, social media is a hot mess. Reporting by the Guardian and elsewhere over the last few months has revealed many troubling examples: the top searches for vaccines on Amazon turn up anti-vaxx books instead; YouTube purposely keeps viewers on its website by suggesting increasingly conspiratorial content; Facebook is a safe haven for propagandists and helps anti-vaxx profiteers make money.
The result? We are experiencing rising outbreaks of eliminated diseases like measles, and the World Health Organization has named vaccine hesitancy one of the top threats to global health in 2019.